Struggling to get people to understand your big tech or engineering idea?
Let's turn your knowledge into delicious brain candy.
I didn’t title a cybersecurity article “How Hackers Outsmarted SolarWinds and Steve Harvey’s Funderdome” for fun (well, mostly).
I could’ve gone for something off a ‘100 Top Power Words for Blog Post Titles’ list. You know, your ‘revolutionary,’ your ‘surprising,’ or your ‘groundbreaking.’
But nobody remembers those.
Folks DID remember their light-bulb moments from that one article that strangely mentioned Steve Harvey. 👴🏿
The stuff you share isn’t to show your audience how smart YOU are.
🔥 It’s to make your audience feel smart. 🔥
Make them feel like they stumbled across a hot new restaurant nobody knows about yet.
So much so, that they want to march around showing off their new-found knowledge with friends and co-workers (and look smart in front of their boss).
Let’s turn your content into a series of unforgettable light bulb moments that stick!
