tIPS & TRICKS
Become a better writer who can turn 🤔 into 🤩! 

Do jumbo words make us look like we’re shattering IQ records—or do they scare readers away faster than an epic whiff of Axe body spray?

Reverse the “curse of knowledge” with these 3 brain-proven writing hacks.

Learn how to use the magic of a brand personality in your copy and content writing!

Learn to wield the power of high-octane starts to break down perceived obstacles and bust through procrastination!

Struggling to convince readers why they should care about your offering? Learn how to tell a story that speaks beyond technical specs!

Never be afraid to go full pink! Find your authentic writing style to make your business a wild hub for your best customer.

Impostor syndrome—it needles us to dull our shine in profiles, bios, and articles. With a bit of bravery you can punch it right in the nose

As a business owner, I get hundreds of sales emails per week. You can count up its many bonuses, but LinkedIn is a hotbed for sales pros...

It’s time to face your fears! Here are 8 writing tips to help you tackle your next writing assignment with confidence.

White papers don’t have to be boring! The most successful ones often read like the natural extension of a conversation.

You want your business to scream how you’re able to help your dream customer. Here's how to craft a compelling “value proposition.”

Captivate customer attention by applying these clever ways to convert numbers into things people care about.

Your website should help customers through the process of making the best choice, not assign them a hefty research project.