SOME OF OUR WORK

 
In what new ways can
you capture client attention
in a jargon-infused industry?

The world of legal services can easily drown potential customers in hard-to-understand legalese.

 

The engineers behind this high-tech patent search firm wanted to attract new clients and stand out amongst the typical humdrum word walls that plague the legal services industry.

We spearheaded their website and brand redesign, rewriting the company's benefits and features to better attract potential clients. The brand relaunch resulted in a skyrocket of new business leads. 

quake-global_white-papers.png

GPS + RFID

TRACKING TECH

Do white papers have to be a dry conspectus of drolling data fields?

We partnered with Storm Brain, a leading San Diego marketing firm to write captivating white papers, case studies, and landing pages for real-time data pioneer Quake Global.

 

Their high-tech space is crowded with dry, confusing word walls. We crystallized hefty data-packed materials into real world stories that brought their technologies to life in new and exciting settings. 

 
 
How can you design to 
stand out at events rife
with innovation claims?

 

The engineers behind the world’s fifth type

of fuel cell wanted to stand out from their

text-heavy, data-laden competitors at trade shows.

We wrote brand new, fresh marketing materials focused on power-packed benefits. The new copy illuminates the innovation's groundbreaking solution in clear, bright ways that stood out from the wordy crowd. 

 

Materials helped raise additional funding for the company.

 
How can you transform
data-heavy subjects to inspire a movement?  

A new superpatient solution loaded their sales presentations with in-depth facts and figures which was offering little success in landing new business.

 

We transformed stark facts and figures into interesting and compelling copy, immediately increasing client interest in their innovative service. 

How can you make
compelling content
out of technically intense data? 

What’s another high-performance carbon wheel?

We translated over-used industry wind tunnel data into estimated time gains on the courses most important to triathletes. We also developed the ‘Average Deficit of Defeat’ metric to quantify how much time a given product would  get an athlete closer to a world championship qualifying spot. 

Campaigns for aerodynamic equipment toppled sales goals and conquered industry usage metrics.

"​...[the new website] does a really good job relaying both the technical specs and then translating that into real world benefits… it’s a thing that a lot of companies miss in their product descriptions on their websites.”

 

 

OTHER INDUSTRIES WE WORK WITH

Robotics

Microwave and radio frequency applications for military, industry, and aerospace 

 

Futuristic communications

Satellite and RFID tracking technologies

SaaS for technical markets

Is complex, boring web copy slowing down your business’s growth? 

Confused customers do not convert into sales. You need to bust through the bricks of clumsy, text-heavy word walls. 

 

Learn to craft captivating content that connects and converts!

JARGON GIST.